The men in red have just signed a new deal with Azerbaijan Telecommunication Company: Bakcell for a three years term. During these three years, Bakcell will be the Manchester United’s sole communication partner, perhaps Bakcell is the first broadcasting partner of Manchester United. The Red Devils have announced it on Monday and explained it as a part of their global strategic expansion. This deal is one of the many sponsorship deals signed by Manchester United and first in the telecommunication sector. According to the deal, Bakcell will telecast MUTV channel in Azerbaijan along with offering multiple add-on services related to Manchester United, like its matches highlights, latest news, and interesting facts, etc., on pay per usage basis. Notably, in a survey conducted by club itself early this year, it has a record number of fans following throughout the world, and around 1.75 million of them belong to Azerbaijan alone, so this deal could bring lots of revenue for Bakcell whilst … [Read more...]