When we say Manchester United is a global leader as far soccer’s various aspects, like training and development, competing, and financial strategies are concerned, we mean it. No matter how United is performing on ground (though it is leading the tally with 27 points in EPL at the moment!) Glazer family always keeps itself busy in balancing its financial structure. In doing so, Man United released bonds worth £62.6million in the first quarter this financial year which resulted in its overall gross debts’ reduction to £359.7m, which is an 18% drop right away. There are other reasons for its improved balance sheet, like its comprehensive surge in sponsorship deal’s revenues. In fact, there is around 30% jump in sponsorship revenues; the topmost sponsorship deal was with General Motors for Chevrolet logo to be printed on players T-shirts for next seven seasons until 2014. Moreover, in last quarter alone, it signed around ten more sponsorship deals with various global brands including … [Read more...]